Did you know that you can promote your products successfully in such a way that it never has to cost you a penny?
What we’re going to discuss here is your five primary resources, the lifeblood of any online business. I’m going to show you how to increase profit using your existent asset which is your email list. I’ll show you how to move your potential customers list (Installed base profit) from being casually interested in your products to being customers, lifetime customers, active affiliates to Joint Venture partners promoting your business.
All of the above we’ll refer to from this point on as your five main resources, the big five or your promotion power.
Each one of the big five have the power to make you sales, and build you a profitable work at home business. Imagine being able to take those five resources and manage them in such a way that you never have to worry about traffic. You don’t need to pay to get new customers, buy a list of email addresses or recruit more affiliates and Joint Venture partners ever again, but still having countless thousands of them flowing into your lap.
It sounds absurd, but with the right management of your resources, you’re going to be seeing their usefulness double, multiply by three, four or even by five. What does this mean for your profits?
Well, have you ever worked it out in your head how much you’d make if you doubled a penny every day for a month or two? The principal here is the same, but instead of money, you’re using your resources. The more you have, the faster they build each other. The true power of real exponential growth is at you fingertips. You just have to know how to realize its there and understand how to use it to your advantage.
Relationship Marketing
I strongly believe that treating your customers right is the only way a business is going to survive. Treating your customers right is the key to success, as well as a nice thing to do, and this is what you have to continually strive for.
In this article series entitled “How to Increase Profit Without Increasing Traffic” we’ll discuss the concept of resource management and customers’ treatment. As well as a selection of literal ways to get the most out of your subscribers without giving them the earth for free, we'll also be taking a little bit of a lateral diversion here.
You see, when I say treating your customers right, I'm not just talking about how to keep your customers happy. Although this is important, what I'm going to show you is much more important, and much more beneficial to you, and it should alter the way you think about what you're doing and how you're doing it.
That is exactly what this article series is about. Not just being nice to people so they trust you more, we're going deeper than this to start with. We'll leave the easier stuff until afterwards.
Overview of The Working Concept
The whole idea here is based around a kind of a cross promotion strategy, which is not new, but when we look at it in terms of the five main resources you've been gathering it becomes a different strategy. What we're planning to do here is to take the promotion power of the big five, tie them together and double what they're doing for you without bringing in anyone new.
Like any beginning, The concept starts with a foundation, and your foundation is your list of email addresses that you have collected yourself from visitors on your website or obtained through a reputable opt-in/double-opt-in company.
So, the start point is your website. Using the site itself as a base to create an optin email list and launch each resource onto the next stage in the ladder where possible, whilst at the same time bringing in new blood. We are going to move people (your list of email addresses) around so that they can reside in multiple places, which in turn, can double, or even triple your promotion power and increase your profit simply because one person becomes two, three and up to five different resources on their own. Powerful stuff!
We're going to move people around without bringing in new subscribers if you have an existing email list and you don't want more, to increasing the productivity of the people you already have. The main thing I want you to keep in mind here is the concept, as that will form the basis of your whole web based marketing outlook.
What we're going to do in the next posts is to go through each resource, and look at the most effective ways to cross them over to another resource, whether it's worth doing, why you should or shouldn't do particular things with each section, and most importantly, which ones are going to increase your profit.
Even if you don’t have all of these resources at your disposal yet, don’t worry. The aim here is to show you what’s going to go on when your promotions do go out and be prepared. Let me assure you, the speed that the five main resources come in may turn around and surprise you, It’s going to come in very handy, very soon. So, stay around to learn how to increase profit without increasing traffic.
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