Today's post is a little different. Instead of showing you how to succeed, I'm going to show you how to fail.
business failure is widely seen as a learning experience. Home based business failure offers insight. It's an opportunity to identify what went wrong and highlight greater issues that we all need to be reminded of from time to time. It also pushes you to strive even harder to make the next thing a success. This is true, of course, if you continue persevering. Most importantly, it increases your chance for success.
So, I think you need to learn about 'failure' and how to avoid mistake, before you can be successful.
Why?
Because, you'll be a lot closer to success if you learn how to fail, and fail fast... and more importantly how not to be afraid to fail. Never, ever be afraid to fail.
It took me the longest time to figure this out so please, I'm not BS'ing you here, I'm straight up... this is a matter of life and death.
Let me explain...
You have one life, one chance to do something with it.
But if you don't fail ever, or are afraid to fail, you'll be forever 'waiting' until you have the perfect product, the perfect 'system', the perfect timing, etc...
Forget 'perfect'... JUST DO IT.
Everyone fails... the only difference between you and really, really successful people is that really, really successful people try more often and fail more often than you do because in their mind 'failure' is NOT 'failure', it's a stepping stone to success... that's all.
If a pro baseball player is considered "successful" if he only hits 4 times out of 10 (.400) how can you expect to do better than that?
You take the losses and move on. You know one more thing that will help you hit better next time.
You don't have to get it 'perfect', you just have to get it going.
Imagine this for a moment:
You’re at the end of a dark alley way and your back is against the wall... there are 3 guys coming at you with knives and there's no escape.
Are you going to worry about 'failing' to defend yourself?!
No, you're going to pick up the closest thing to a metal pipe within reach and start swinging!!
'Failure', although a possibility, is NOT an option... your LIFE is at stake.
"Failure" will be defined in this situation as getting cut a few times by the thugs slashing at you... but your ONLY JOB is to SAVE your LIFE-you're NOT going to worry about a few cuts (i.e. failures)!
Right?
What will you do to SAVE YOUR LIFE? Will you even consider 'failure' as an option in this situation?
No. Total failure is not an option. So you'll do anything within your power to save yourself.
Marketing is like that 'pipe' you used to defend yourself.
Marketing can save your life... you just don't realize that your life is on the line.
Life is subtle... it's not as "stark" as the imaginary scene I've painted for you above.
But let's do another "what if"... instead of 3 thugs coming at you with knives, let's say they are "credit collection" guys... and they are coming at you ready to suck every bit of cash and life out of you, take all your possessions, ruin your marriage and leave you heaving in pain in the street- homeless.
What are you prepared to do? Is failure (homelessness) even an option?
Are you going to pick up the 'marketing' weapon you've been learning about to defend yourself and finally make some money so you can get these freakin' idiots off your back?
Are you going to sit back, relax and let them beat the crap out of you? Or are you going fight and save yourself by paying what you owe and finally being free?
Life is subtle... there are all kinds of dangers out there... BUT... life is also great and you have ONE CHOICE to make: How you're going to live.
Here's one truth about LIFE that may change the way you live every day:
"No one, and I MEAN no one, gets out alive."
So what are you afraid of?
Yep... your back REALLY is against a wall- no more analogies... the danger is living a life 'afraid' and never taking a chance to live life to it's fullest. Death is coming... what are you going to do? Wait for it to come without making an effort to REALLY LIVE? Live life to the fullest. Do everything you can to live a great life, not just a 'get by' life. Help others, be a hero, be kinder, love with all your heart... LIVE like you mean it.
This could be your last chance, maybe the last real no BS message you'll ever hear about life and death and marketing.
Whether you believe in God or not, there's one reality, one truth: no one gets out alive.
So start living your life like you really, really MEAN IT.
Failure is not permanent, it’s a stepping-stone to real success.
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Very good advice. A snippet of your article is posted in milliondollardig dot com
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