Before going any further let's see... What is referral marketing?
Definition From Wikipedia
“Referral marketing is a method of Internet marketing that relies on gaining new customers by referrals, usually through word of mouth. Approximately 80% of companies obtain 70% of their business through word of mouth from satisfied customers and contacts. Word of mouth is generally spontaneous and is achieved by businesses without any form of structured strategy.” Read more >>>
Most of marketers know about referral marketing, but barely anyone does it well. Is it time to change your strategy to get more web site traffic to referral marketing method?
Referral marketing is considered one of the most powerful strategies of promotion. Referral marketing is the world's best-known marketing secret. Do you know that an average happy client can talk to dozens of people about their good experience?
Honest referral marketing is when you inspire your fans to talk about you. It is about earning their respect and recommendation. referral marketing is something you can do very well and here's how...
Make Your Customers Happy
Happy customers are your best advertisers. If people like you and like what you do, they will refer their friends, who will refer their friends who will refer their moms and so on. Some of them will post a link on their blog so that their readers can find something with great value.
Give Your Audience a Reason to Talk About You
When you give people a reason to talk about you they will do. People talk because it makes them feel particular, connected, smart, and significant. Most of People feel good when they can help others find what they need or solve problems.
If They Like You They Will Build Your Business
If they like you, they feel connected to your blog or your company, they respect what you do, and they want to support you. So they spread the world about your blog or your business and will get referrals. People feel motivated to share things they like with their friends, so their friends can enjoy them too.
Create Interesting Things
Nobody talks about boring blogs, boring products, etc... Everyone can create interesting things. Before you post an article, before you launch a product, etc… ask your friends, your spouse, etc… about it. Trust me, if they find it interesting, you’ve got a winner.
Make Your Customers Happy
Offer great content; craft incredible products; provide an excellent service and stay on the leading edge. Go the extra mile. Make sure the work you do get people energized, excited, and eager to refer their friends.
Earn Your Customers Trust and Respect
Nobody talks about people or products that they don’t trust or don’t like. To earn the respect of your customers, talk to them, help them, be good to them, fulfil their needs, stay honest, etc….
There’s always a way to make things nicer, and every one of us can work to make his business a little better to its clients.
What if some of your readers, customers, etc… write something good about you in a forum, publish your success story on their blogs, send you an email thanking you for your help, etc…?
Do you know how many business you will earn? Do you know how happy you will become? Do you know how motivated you will be?